(G)I-DLE’s ‘Super Lady’ music video has officially reached an impressive milestone of 100 million views on YouTube. Released on January 29, 2024, as the title track from their second full-length album ‘2,’ the video hit this landmark just over five months later. This achievement marks the group’s ninth music video to surpass 100 million views, joining the ranks of “Queencard” (342 mln), “TOMBOY” (327 mln), “Nxde” (311 mln), “Oh my god” (220 mln), “HANN” (152 mln), “LION” (140 mln), “HWAA” (130 mln) and “MY BAG” (103 mln). Their videos for “Allergy” (99 mln) and “DUMDi DUMDi” (93 mln) are also on the verge of crossing this threshold.
The production of “Super Lady” was a significant effort according to Soyeon, the group’s leader and main composer, revealed that the music video had a budget of 1.1 billion won (approximately $821,551). This substantial investment included the hiring of over 500 supporting actors and about 100 dancers, making it one of the most ambitious projects undertaken by (G)I-DLE. Soyeon also mentioned drawing inspiration from diva celebrities, particularly Beyoncé, which influenced the creative direction of the video.
The success of “Super Lady” not only underscores (G)I-DLE’s popularity but also their innovative approach to music and visual storytelling. The video’s vibrant aesthetics, combined with powerful performances, have captivated fans worldwide, further solidifying the group’s position in the K-pop industry.
The cast of “Super Lady” includes the six members of (G)I-DLE: Soyeon, Miyeon, Minnie, Soojin, Yuqi, and Shuhua. Each member brings their unique charm and talent to the video, contributing to its widespread appeal.
Congratulations to (G)I-DLE on this remarkable achievement! Their dedication and hard work continue to resonate with fans globally, and “Super Lady” is a testament to their artistic prowess and growing influence in the world of K-pop.
